A small pattern for a big campaign

A simple drawing can be the power force behind a whole marketing campaign. For the end of 2015 and Chinese New Year, I have suggested to Petit Bazaar to work with a beautiful leaf pattern. A simple branch can offer a multitude of variations.

branch drawing-marguerite gribouilli

- The Christmas catalog:
There is a 2016 calendar on the back cover of the catalogs, which are free!
Go pick them up at the shop if it isn’t already done.

catalogue-christmas-calendar--petit-bazaar-by-marguerite-gribouilli

The shop windows
This pattern has helped animate the Christmas themed shop windows. We opted for white as it shows better contrast and maximum visibility.

window-display-christmas-petit-bazaar-by-marguerite-gribouilli-3 window-display-christmas-petit-bazaar-by-marguerite-gribouilli-2window-display-christmas-petit-bazaar-by-marguerite-gribouilli-4
Interior window design by Soraya Mazari

- The lai sees:
Chinese New Year was an opportunity to work with patterns with golden colours.

money packets petit bazaar by marguerite gribouilli 2
money packets petit bazaar by marguerite gribouilli From time to time, it is necessary to complete as well as animate the graphic universe of a brand. It doesn’t necessarily have to be pushed by big financial efforts. A simple drawing and or design can bring a breath of fresh air for the new season.

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